YouTube Hosts Breastfeeding Video

March 31, 2008 by Amy Spangler

I recently joined the YouTube generation—I guess that makes me a late adopter. I don’t have a Mac, iPhone, or iPod. I typically wait until my kids—the early adopters—try it and like it. I call it trickle down modernization.

But YouTube is one venture I’m glad I pursued. As a former labor and birth nurse and childbirth educator, I know how hard it is to find the perfect video. Truth be told, it doesn’t exist, but a recent video titled Early Initiation of Breastfeeding – Indonesia is as close to perfect as any I’ve seen in recent years.

Funded by the United States Agency for International Development (USAID) and produced by the Indonesian Ministry of Health in cooperation with the Indonesian Midwives Association, the video serves as a tool for training Indonesian midwives on how to best support mothers and babies during and immediately after birth. The film emphasizes the importance of skin-to-skin contact, early initiation of breastfeeding, and care of the mother. What you actually see on YouTube is an English voice-over version of the original Bahasa Indonesia film.

It is estimated that each year in Indonesia approximately 20,000 women die as a result of pregnancy or birth, and 165,000 infants die before, during, or directly after birth. Midwives are found in almost every village in Indonesia. They attend nearly 50 percent of births, and provide the majority of prenatal and newborn care—making them key to improving mother and child survival at the village and community level.

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